Consulting Services 

Incremental Steps to Success

CEOs and CFOs demand proof of the value of marketing investments.  The want to know how much projects are going to cost, how quickly they can be completed, and what will be the ROI. 

Our consulting approach is to start small, get early results, and build success upon success.  We help you take fast, incremental steps toward a longer-term business intelligence solution – while minimizing risk. 

We’ll work with you on stand-alone consulting projects, or help you design a roadmap for a more comprehensive business intelligence and CRM solution. 

Who’s Keeping Score

We use business scorecards to make sure that budgets and staff are all aligned with specific goals.  We calculate ROI using the techniques of discounted cash flow and future rate of return.

We believe that the phased, ROI-based approach is the best way to manage risk and achieve quick, measurable results

We provide consulting services in three specific areas:

Marketing strategy

Customer relationship management (CRM)

Business intelligence technology